Category Archives: promotion

The CCFC is working hard to try and determine a name for this BRAND NEW rose varietal, only available in California! What should we call it? A) Star Struck B) Disco Queen C) Funfetti We need to know today! Leave … Continue reading

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Each year I am impressed at how much media attention the cut flower and floral industry receives for Valentine’s Day.  Or maybe it’s that I’m actually more impressed at how little attention it gets, aside from our two big flower … Continue reading

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If its true that floral follows the produce industry when it comes to consumer trends and demand, its welcome news to hear that the National Restaurant Association’s (NRA) survey of more than 1,800 American Culinary Federation chefs in October and … Continue reading

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As a former Chamber of Commerce exec, I think I’ve pretty much heard all there is to say about Wal-Mart, the good, the bad and the ugly.  I’ve served in communities where there has been a Wal-Mart and where there … Continue reading

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Locally grown California Flower Fans can take pride in this week’s first place finish by Eufloria Flowers of Nipomo, CA taking home the Society of American Florists (SAF) Outstanding Varieties Competition “Best in Show” award for its beautiful spray rose … Continue reading

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